Project overview
As marketers, we are often challenged to deliver messages that nobody else can. And perhaps the best source for this is authentic, unscripted success stories told directly by customers.
Adobe had a fantastic set of user-submitted projects from its Adobe Government Creativity Awards program, highlighting innovative use cases for its digital media software. I interviewed a select set of customers, and worked to write and publish their stories on the Adobe blog.
My intent was to shine a light on the outstanding creative work being done in government agencies around the globe, and to provide design inspiration for others.
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